Introducing the Decide Subscription Model: Experience More Value, Transparency, & Flexibility

3 min readJul 4, 2023

At Indicina, we believe that building trust goes beyond providing great products and services. It’s about truly understanding our customers’ needs, listening to their feedback, and growing together. That’s why, after careful consideration and reflection, we are thrilled to unveil a significant update to our pricing model — a transition from pay-as-you-use to a subscription model that’s designed with you in mind.

A Journey of Discovery

Our journey began years ago, fueled by a shared passion for innovation and a desire to empower every credit provider in Africa. We embarked on a mission to build solutions that would transform your credit decisioning process, while enhancing your productivity. Along the way, we learned valuable lessons, collaborated with exceptional minds, and gathered insights from customers like you.

The Turning Point

As we delved deeper into your experiences and challenges, it became evident that we needed to reimagine our pricing structure. We yearned to offer you more than just a transactional relationship — a partnership where you could truly unlock the full potential and value of our services. And thus, our subscription model was born.

Unlocking Greater Value

With our new subscription model, we open the door to a world of enhanced value, transparency, and flexibility. Here’s what you can expect:

  1. Delight in cost savings and peace of mind
    Goodbye to unpredictable costs and budgeting concerns. Our subscription model offers you a fixed monthly price that ensures cost savings compared to pay-as-you-use. With a predictable expense, you can focus on what truly matters — building smart credit processes and driving success.
  2. Embrace the power of choice
    Enjoy flexible access to features and tools that will transform your credit decisioning process. Only choose a plan that aligns with your business’ goals and current stage. This model has been designed for you — to grow with you as your business scales.
  3. Stay ahead with exclusive features and updates
    Depending on your chosen plan, you get to be the first to experience new features, updates, and enhancements that we develop e.g. credit bureau, telco integrations, etc. By keeping you at the forefront of innovation, we ensure that you always have the edge in your industry.
  4. Enjoy flexible support
    We value your time and understand the importance of exceptional support. Enjoy access to various support channels handled by our dedicated Customer Success and Engineering Teams. Your questions and concerns will be met with prompt assistance, regardless of the channel ensuring a seamless experience at every step of your journey.
  5. Simplify your life with streamlined billing and account management
    No more complex billing structure. Effortlessly manage your subscription and account details through our updated transactions page on the Decide dashboard that puts you in control. Add your cards, view your transaction history, and make payments in a single place.

We believe that our success is intricately linked to your success. Our transition to a subscription model reflects our commitment to delivering even greater value to you — our valued customer. We invite you to embark on this exciting new chapter with us, as we take you on the journey to embracing the future of credit.

Explore our updated pricing page for more details.




We use advanced machine learning technology to unearth unique customer financial data, enabling digital lenders to make smarter credit decisions.